shopify store
retail store

Luxury Box

Luxury Box is a fast-growing retail and Shopify brand curating high-fashion apparel, sneakers, and accessories from 150+ luxury labels. While demand was strong, the online store faced challenges with slow loading times, inconsistent product presentation, and a shopping experience that didn’t match the premium nature of the brand.

We rebuilt the store with a cleaner structure, upgraded merchandising, improved filtering and variant systems, and strengthened the brand’s visual identity.

The result is a smoother shopping experience, clearer product story, and a storefront optimized for conversions.

Year
2025
Industry
Retail / Fashion / E-Commerce
Scope of work
Shopify Rebuild, Product Architecture, Merchandising UX, Conversion Optimization
Timeline
3-4 Week

Project overview

Luxury Box is a rapidly expanding retail and e-commerce brand specializing in curated high-fashion apparel, sneakers, and accessories. With 150+ luxury and designer labels, the brand needed an online experience that reflected its premium in-store feel.

While their product selection and demand were strong, their Shopify storefront struggled with inconsistent product pages, a confusing architecture, and a shopping flow that made it difficult for customers to browse, compare, and purchase confidently. They were ready for a more polished, high-performing online presence.

We redesigned their Shopify experience to elevate the brand, streamline product discovery, and increase conversions — all while maintaining the luxury aesthetic their customers expect.

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Our Approach

We redesigned Greater Change Therapy’s online experience with a clear, trustworthy, and conversion-focused approach.

Information Architecture & UX Clarity

We restructured collections, improved filtering and search behavior, and simplified navigation so customers could explore hundreds of products without friction.

Brand Experience Upgrade

We refined spacing, typography, color balance, and product presentation to elevate the digital brand experience and align it with the high-end feel of their retail stores.

High-Converting Product Pages

We optimized product pages with clearer layouts, better image hierarchy, improved sizing details, trust elements, and stronger calls to action — all designed to increase conversion rates.

Optimized Merchandising Flow

We upgraded collection pages, improved load performance, enhanced mobile layouts, and set up better product organization to help shoppers quickly discover trending and new-release items.

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The Results

+29%
Faster Product Browsing
+18%
Increase in Add-to-Cart Actions
“The packaging was a game-changer. It finally felt like our brand matched our values. The new look, combined with smart product page updates, gave our store a serious revenue boost.”